Innovazione Versilia

Our Products

Household linen in Forte dei Marmi

Household linen

Innovazione Versilia offers a wide selection of the best Home Textiles, high quality products that will tastefully furnish your rooms.

Thanks to our shop online anyone can take home all the charm of Forte dei Marmi and discover the tradition of Versilia fabrics thanks to a careful selection of online household linen.

Household linen in Forte dei Marmi

Home Linen, Beach Towels, Personalized Embroidery

Innovazione Versilia store, a historic home linen shop, has been a symbol of Forte dei Marmi for 60 years.
Already Dorilla of the '50s with her imagination and originality invented the fashion of beach towels for beds and deckchairs with personalized embroidery.

Today at number 6 of Via Mazzini and at number 9 of Via Carducci, historical site, there is the son Paolo and his staff waiting for you and advising you.
Innovazione Forte dei Marmi has managed to stand out on the national market thanks to the wide range and quality of the items presented and above all thanks to competitive prices.

In addition, thanks to the embroidery machine, we can customize towels, bathrobes, plaids and much more ... to make the decor of your home unique!!!

Innovazione Forte dei Marmi also produces customized supplies for bathing establishments, swimming pools, yachts, etc.

Innovazione Versilia today sells throughout Europe thanks to the sale of household linen online.


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We ship orders to Italy and Europe. Shipping costs are free in Italy for orders over € 50.00. In Europe Free Shipping over 190,00 €


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Information: +39 0584-83842 - Mobile. +39 348-8365109 or: